Branding &
Identity

Places are multi-faceted. Crave provides a rich collection of placemaking tools.​

CASE STUDY

Case Study: Rocket Hill

Fun First Brand Design

Our Mission

Dream up bold, bright branding and future-forward animation for a NYC developer bringing a fresh, new perspective to the Atlanta Market.

Our Solution

YoungWoo is responsible for some of New York City’s wildest development projects. From a chunky rainbow-colored Williamsburg office building and a game-changing railcar waterfront food hall conversion to a high-rise apartment community that introduced Manhattan’s first car elevator, this developer thrives on innovation. For his first project in the Atlanta market, he was looking for an agency who could help him push the envelope on office branding to attract a national and international tenant class to the Atlanta Market. These are some of the logos we explored as we looked for concepts that could easily be animated to occupy both digital and print spaces.